HLE can perform a website SEO analysis to see where your site may be missing out on potential bookings. Our checklist covers: keyword analysis, content and image optimisation, mobile-friendliness, a review of internal links, social media, schema markup and more... 

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Once our analysis is complete we update your website and social media where needed. Here's a detailed breakdown of what we can do for you:

 

On-Page Optimisation:

 

• Keyword Research: Identify relevant keywords and phrases that potential guests use when searching for holiday destinations, activities, or accommodations. 

• Content Optimisation and Readability: Improve engagement with better content that covers all thr right keywords for your location and offering. This may include information on destinations and activities. 

• Internal Linking: Check internal links to pages on your website to help search engines understand the structure and hierarchy of your site. 

• Schema Markup: Implement schema markup to help search engines understand the context of your website content, such as holiday rentals, hotels, or activities. 

• Mobile-Friendliness: Ensure your website is mobile-friendly and loads quickly on all devices. 

• Site Structure and Navigation: Evaluate site structure. Is it easy for users and search engines to navigate? 

• HTTPS Encryption: Ensure your website uses HTTPS for secure browsing and a ranking boost. 

 

Off-Page Optimisation:

 

• Competitor Analysis: Analyse competitor websites to identify keywords you may be losing custom to and apply these to your own advantage.

• Social Media SEO: Maximise your social media to drive traffic to your booking website.​

• Booking Platform Listings: Optimise your listings on AirBnB and Booking.com with a full content review.

 

Pricing

SEO: Website Optimisation

£495